Now, let's go shopping with the best retail blog in New England, Racked Boston!
HUB-WIDE—Boston retail continues to come up with ways to fundraise for last Monday's Marathon victims. Already adidas has raised over $1 million through its t-shirts. Most proceeds go to the One Fund Boston. With Boylston Street open, stores have also welcomed back customers, with the exception of Marathon Sports.
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BACK BAY—With Boston headquarters and a slew of tech meets e-commerce talent at the helm, Swirl is emerging as the preeminent shopping app. We spoke with VP of Marketing Rob Murphy about its development.
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CHESTNUT HILL—Branching out from the SalonCapri chain, Nicholas Penna, Jr., is bringing his blowdrying technique to The Street with Be Styled, which opened this morning.
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BACK BAY—Newbury Street's former Rugby space is showing signs of transformation to a fellow Ralph Lauren diffusion line, Denim & Supply.